Theodor Adorno, German philosopher, musicologist and social theorist, once wrote that “The splinter in your eye is the best magnifying-glass.” In this blog, we unpack why non-profits and organisations striving for a fairer world must sharpen and articulate their message in a systemic way. We also explore how established institutions can engage with critical perspectives and strive for genuine social accountability.

Discover how effective internal communication strategies can drive organisational change and foster a culture of collaboration. Learn how to segment your workforce, leverage communication tools, and overcome challenges in the modern workplace.

Recent events like Brexit and the COVID-19 pandemic have reshaped consumer behaviour, emphasising the need for adaptable strategies. Communication planning, guided by models like Balmer's AC²ID Test and the DRIP Communications Model, is key. It helps businesses align messaging with objectives, differentiate in the market, and drive engagement — a roadmap to success.

Dive into climate science's truths and the call for action. Learn how skepticism drives inquiry and bridges the gap between knowledge and change. Join me in shaping a sustainable future through education, advocacy and policy reform.